Consumer Protection Timeline A square collage of the Oregon Capitol Building, Oregon Seal, Justice Earl Warren and a paper with JFK's 1962 consumer rights speech to Congress.

In this era, the federal government and the Supreme Court of the United States (SCOTUS) under Chief Justice Earl Warren broadly expanded legal protections for American consumers, shifting consumer rights from foundational ideas to national policy priorities. During these years, important court decisions established fairness in the enforcement of laws and clarified that companies remain responsible for the safety of their products even after they are sold. The rapid expansion of consumer rights and ways to hold law-breaking companies accountable, at both the state and federal levels, continues into the 1970s.

The Supreme Court held that consumers must be properly informed about any legal requirements affecting them—you can't punish people for violating rules they had no reasonable way to know about. This ruling protects consumers from unfair enforcement and establishes their right to clear notice of legal obligations.

A picture of the U.S. Supreme Court building with a yellow background.

After a person found a cigar stub in their Coca-Cola bottle, the Oregon Supreme Court decided that a company could be held responsible for contamination of their product, even after it has been sold. This decision confirms the responsibility of companies to ensure their products are safe and clean even after they leave the factory.

The Kennedy Administration outlines Americans’ first formal declaration of basic consumer rights, saying that every citizen deserves protection in the marketplace: "Consumers, by definition, include us all." The Bill establishes four fundamental protections for everyday Americans: the right to safety, to be informed, to choose, and to be heard.

Learn more A picture of JFK giving a speech and a piece of paper with his 1962 consumer rights speech to Congress.

President Johnson creates the Office of Special Assistant to the President for Consumer Affairs by executive order.

The Act requires honest labels with standardized measurements and complete ingredient lists, ensuring consumers have the information they need to make informed choices and compare products accurately.

This act creates a federal agency, the National Highway Traffic Safety Administration (NHTSA), to set safety standards for automobiles and force automakers to recall dangerous vehicles at their own expense. Before this law, car companies could sell unsafe vehicles with no fear of consequences.

In 1966, the Oregon Consumer League was created to help protect Oregonians from unfair or dangerous business practices that could hurt consumers. The organization educates people about their rights, pushes for new laws to keep consumers safe, and pressures companies to be more honest and responsible about the products and services they offer. 

Learn more The Oregon Consumer League logo.

The Act protects consumers from unfair credit practices by outlining disclosure requirements for lenders, requiring transparency, and prohibiting deception and discrimination by lenders.

Lenders must reveal the true cost of loans, including fees, in clear terms, allowing consumers to choose loans that best meet their needs. Before this law, lenders could trap consumers in expensive loans by hiding fees and real interest rates in deceptive terms. The 1998 Fair Credit and Charge Card Disclosure Act amends TILA.

This CFPB-enforced act is at risk amid federal efforts to weaken the agency

Previously, consumers could not access their credit reports or dispute mistakes, making it difficult, if not impossible, for them to get loans, jobs, or housing. The Act allows Americans to access their credit reports, dispute mistakes, be informed if their credit details are used against them, and limits credit report access to protect privacy.

This CFPB-enforced act is at risk amid federal efforts to weaken the agency

This legislation enables consumers to recover damages from deceptive sales or business practices, addressing the previous lack of accountability for companies that used morally questionable tactics to obtain their hard-earned money. This Act allows consumer-led enforcement, so Oregonians can take action to hold predatory businesses accountable. 

An old photo of the Oregon State Capitol building.

This Act creates the Consumer Product Safety Commission (CPSC) to protect families from dangerous products by setting safety standards for products like toys, appliances, and household items. It also gives the CPSC the power to force recalls of dangerous items at the manufacturers' expense, no longer leaving consumers stuck with unsafe products.

This act is at risk amid federal efforts to weaken the Consumer Product Safety Commission.

Explore key eras in consumer protection history! Know your consumer rights so you can claim them. Together, we can engage in the necessary and hard work ahead to win greater protections for our communities and ensure every one of us can live a joyful, healthy life.

Explore the timeline A collage of important moments in U.S. consumer protection history.