

You’ve probably been here before: you receive a letter saying a company had a data breach and your information was “compromised.” But, what does that mean? And how did they even get your information?

How to guide your loved ones towards data privacy. Your grandmother answers her phone. The caller says they have her package but she needs to give them more information before they can deliver it. They ask for things including her name, address, and more.

And how to stop them from profiting off of our personal information. Data brokers are businesses that are in the business of collecting large amounts of personal information and selling it to companies for profit. They do this often behind our backs and without our permission. These businesses make a lot of money off of each and every one of us!

We all deserve to keep our personal information safe and secure. In this digital age where companies track, sell, and use our information, that security is harder and harder to come by. Thanks to the Oregon Consumer Privacy Act, Oregonians now have more power to limit how and when businesses collect or use our personal information (also known as “personal data”).

Here’s how to keep our data private. Spam is so common it may feel unavoidable. A phone call from someone you don’t know asking for your information? Text message promoting crypto? How do you maintain privacy when it feels like your information is just out there?

Together, the Alliance showed up as a united presence advocating for stronger, more equitable consumer protection policies for our communities statewide.

Just over two months remain in the 2025 Oregon legislative session, and we are excited to share an update on our work at the state Capitol advancing pro-consumer legislation to help Oregon families thrive while defending against legislation that does the opposite.

The Oregon Consumer Privacy Act (OCPA) was passed in 2023 to give Oregonians more control over their personal data. The next step? Spreading the word and putting this law into action in collaboration with our community partners.

On April 3, 2025, the Oregon Supreme Court ruled in favor of consumers, overturning lower court decisions and allowing a case alleging Tillamook County Creamery Association misled the public in marketing its dairy products, to proceed.

Advocates urge strong support and action to protect the agency that safeguards consumers from unfair, deceptive, and abusive practices by financial companies.

Many Oregonians experience issues with insurance companies and think providers should be held more accountable.

New legislation introduced in 2025 may help address some of its fallout.
