Facts, details, or information collected about someone or something. 

Ability to have online information about you kept to yourself.

Deceptive Trade Practices Act

Consumers gain legal protection against false advertising and deceptive sales tactics that cheat Americans out of their hard-earned money. Previously, companies could make false claims about products, use bait-and-switch tactics, and misrepresent prices without consequences. The Act establishes a robust framework for state consumer protection laws.

This Act created America's first dedicated consumer financial oversight body in response to the 2008 financial crisis, which devastated millions of families. The Consumer Financial Protection Bureau (CFPB) enforces consumer protection laws, handles consumer complaints, and ensures fairness and transparency in financial products.